Published: Sun, July 01, 2018
Money | By Hannah Jacobs

A final good-bye: Toys R Us closes its doors forever

A final good-bye: Toys R Us closes its doors forever

In addition to online platforms like Amazon.com Inc (AMZN.O), analysts have pointed to Walmart Inc (WMT.N), Target Corp (TGT.N), JC Penney Co Inc (JCP.N), Kohls Corp (KSS.N) and Bed Bath & Beyond (BBBY.O) as chains that could pick up market share from Toys "R" Us.

Even as stores enter their final days of the liquidation sale, toy expert Jim Silver, the founder and editor in chief of popular toy review website TTPM.com, isn't convinced that the Toys R Us story is over.

Toys "R" Us mascot Geoffrey the Giraffe has packed up his suitcase - presumably full of toys - and left his toy kingdom for good.


Another poster has a letter from Geoffrey that reads: 'One day, all of us will get separated from each other.

The company announced earlier this year that all stores would close and had been slashing prices leading up to the final closing. Toys R Us' troubles have also shaken some big toy makers like Mattel and Hasbro.

So, it would seem those discussions have progressed far enough for Toys "R" Us to some hope to fans through that initial post.


Over 30,000 workers will be looking for work as the stores close. An auction for the company's name, baby shower registry and various trademarks is set for late July.

Toys "R" Us is unfortunately officially closed, but before he retires Geoffrey might have a chance to step into a WWE ring thanks to Triple H. Drugstores like CVS Health Corp (CVS.N) and Rite Aid Corp (RAD.N) and discount outlets like Dollar General Corp (DG.N) or TJ Maxx (TJX.N) may also stock their shelves with more toys, they said.

"If I'm sad about anything", added Gene Adams, "It's the loss of jobs for the people who work there".


Jacob Rabon IV tweeted two of the photos with the caption: 'I can't believe childhood is cancelled'.

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